The client is a specialty coffee brand expanding in the Benelux market. The goal is to build strong connections with cafés, restaurants, and hotels, positioning Dimello as a trusted partner for quality coffee. The content focuses on storytelling around origins, blends, and brewing expertise, while showcasing how Dimello supports businesses with training, equipment, and service. The presence is tailored to inspire professionals and highlight Dimello as the go-to choice for hospitality partners.